Southern Miss Reveals SIDEARM NextGen Platform and SouthernMade.TV Streaming Platform
6/22/2023 10:13:00 AM | General
The upgraded SouthernMiss.com will provide a first-class experience for Golden Eagle fans around the globe. With a focus on advanced video capabilities and real-time data integrations, the new website will spark a digital experience that fans have yet to experience on SouthernMiss.com.
The new-look site will provide Southern Miss fans with a fresh and modern digital experience. The redesigned website will feature an updated design with improved navigation and deeper engagement opportunities. The website will also feature SouthernMade.TV, a new feature that will launch later today.Â
Southern Made will be available via web browsers at SouthernMade.TV and will provide original and exclusive content to fans such as features, profiles, coaches and player interviews, highlights, and other on-demand content. Coming soon, SIDEARM Sports and Southern Miss are developing new 'over-the-top' user interfaces for Amazon Fire TV, Apple TV, and Roku.Â
All the content will be developed completely in-house by the external engagement team. The creative team will produce more in-depth feature programs, including emotional story telling content geared toward the various Southern Miss athletic teams. The first piece of content will be entitled, TRUE GRIT, a 12-part series chronicling the 2023 Southern Miss baseball team in their final conference series versus Louisiana affectionally named, "The Rivalry". "The Battle for the Belt" will feature the team in the Sun Belt Conference Tournament, and "War Damn (Golden) Eagle" will feature special content from the team's regional win in Auburn. The final series featuring the Super Regional versus Tennessee named, "Baseburg" is also in the works. Future series featuring other Southern Miss teams will be announced at a later date.
"We now live in a world where everything is content driven," said Senior Associate Athletic Director Brad Smith. "This platform will allow us to strengthen our brand locally, regionally, and nationally and to create more opportunities to tell our unique stories."Â
Stay tuned to SouthernMiss.com and Southern Miss' social media platforms for more information and developments with SouthernMade.TV in the weeks ahead.Â
SouthernMiss.com will launch on SIDEARM NextGen, the latest version of SIDEARM's nationally recognized software. NextGen is the future of digital fan engagement, enabling the fastest and most secure websites in the industry. Fans will notice up to 5x site speed when visiting a NextGen site. Get your favorite content faster than ever. In their first week online, each NextGen site has seen incremental growth in loading times and site speed.Â
About SIDEARM Sports
Operating in the LEARFIELD portfolio of companies since June 2014, SIDEARM Sports is the nation's leading digital provider for college athletics. Based in Syracuse, N.Y. and founded in 2000 by Jeff Rubin, who continues to lead the business, SIDEARM is trusted by some of the biggest brands in the industry, including most NCAA programs and Power Five athletic departments. As a leader in digital fan engagement, SIDEARM Sports provides the best-in-class software and technology that powers websites, mobile applications, OTT media services, live stats, video streaming and more for its partners. Clients continue to trust SIDEARM for its support, reliability, customization and easy-to-use interface that allows schools to tailor their content and digital presence directly for their fans. LEARFIELD, a media, data, and technology services leader in intercollegiate athletics, also represents the Seminoles through CLC (licensing); Paciolan (ticketing); Amplify (seating) and Seminole Sports Properties (multimedia rights).